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We prefer PDF files but we also accept JPEG, PSD, TIF, TIFF, EPS, AI and PNG files. PDF and EPS files with outlined fonts are likely to speed up your turn-around.
To print on a four color process, all RGB files must be converted into CMYK. Artwork in RGB does not guarantee accurate and clear colors. So always use CMYK (Cyan, Magenta, Yellow and Black) which is perfect for the printing process.
The CMYK color model, referred to as process color or four color, is a subtractive color model, used in color printing, also used to describe the printing process itself. CMYK refers to the four inks used in most color printing: cyan, magenta, yellow, and key black.
The RGB color model is an additive color model in which red, green, and blue light (RGB) are added together in various ways to reproduce a broad array of colors. RGB color model is for the display of images in electronic systems, such as televisions and computers. RGB levels vary from manufacturer to manufacturer, or even in the same device over time. Thus an RGB value does not define the same color across devices without some kind of color management. Typical RGB input devices are color TV and video cameras, image scanners, and digital cameras.
Low resolution files make poor quality prints and since PrintandArt.com does high quality printing, we accept only 300dpi.
Files need to be built to the final trim size plus 1/8" bleed on each side: if you order a 4 x 6 postcard, the graphic file's size should 4.125" x 6.125". When generating the file into the proper format, do not use any crop or printer's marks as these will increase the dimensions of the design file.
Color matching is a problem for the entire printing industry, and no one can guarantee an exact match between the colors on the computer screen and the colors on the hard copy print output. There are technological limitations within the printing process that affects the accuracy of color reproduction. A quick Google search will tell you why this is not possible in printing.
Visual display units (LCD / CRT /Laptop) will be of RGB color combination, while the offset printing process depends on CMYK combination. We will try our best to match the gradient density of each color, but we accept no responsibility for color variations between submitted files and the final printed piece.
Yes, of course. We provide both online and hard copy proofs.
You can order online proofs for your review after we have received your file upload and the final, approved print design files. The job will not be sent to press without your approval. We are not liable for delays due to non-approval of proofs.
Online proof is not 100% accurate color reproduction of your final print but it is the last chance for you to verify the text, bleeds, crops and the final layout. Electronic proofs do not show transparency and over print issues. Neither does they show color change from RGB or Pantone to CMYK.
Thoroughly reviewed proof is treated as independent from the file submitted and should be checked against original file for possible errors in layout, copy spacing, punctuation or image placement prior to approval.
ii.Hard copy Proofs:
Hard copy proofs are reasonably closer in appearance to the final print product. Customers are recommended to request this proof for color-critical jobs when the print order is made. Hard copy proofs are usually printed on a substrate different from the actual paper stock. Variations may occur due to the various finish selected (AQ, matte, UV) for the final print job. Hard copy proofs are not offered for jobs that would be printed on uncoated paper.
Hard copy proof requests require an additional fee and would increase the turn around time.